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Here are some articles I’ve published in trade magazines, newsletters and other industry publications. Many were written for the benefit of my coaching students.
If you’d like to post any of these articles on your Web site or use them in your newsletter, you have my permission, as long as the copyright and the resource links stay intact. Feel free to contact me at 760-340-2045, or via my Contact page, if you have any requests or questions.
How
to Increase Your Copywriting Success
by Building a Super Powerful Prospect List
5
Smart Reasons To Hire An Expert
to Train Your Copywriting Staff
How
To Easily Boost Your Productivity
— And Your Income!
Electronic Newsletters: A Powerful Marketing Tool
Headline Secrets That Can DOUBLE Your Response
How
to Create Winning Concepts and Copy Every Time...
Even When Faced With a Terrifying Job!
How
To Get 50% of Your Freelance Fee Up Front -
And a Whole Lot More!
How
to Price a Job Correctly
Even When You’re Totally Stumped
How
to Stop Leaving Money on the Table and
Get Paid What You’re Worth — Every Time!
How To Set Your Copywriting Rates: Part 1
How To Set Your Copywriting Rates: Part 2
How To Set Your Copywriting Rates: Part 3
Shy No More: The Humble Newsletter Comes of Age
Missing
Any Markets Lately?
(Or How to Quickly and Easily Increase the Size of Your Market.)
What to Name Your Freelance Business
What to NOT Name Your Freelance Business
How
Freelancers Can Expand Their
Business Using Personal Coaching
Where
The Money Is if You’re
a Copywriter or Graphic Designer
Your
Unique Selling Proposition:
Use It. Or Lose Everything.
What
is Your Unique Selling Proposition?
You’re Leaving Money on the Table if You Don’t Have One…